🏠

Samsung AI 🚀: ChatGPT, Codex & Big Shifts 🤯

June 25, 2026 | Author

Tech

🎧 Audio Summaries
English flag
French flag
German flag
Japanese flag
Korean flag
Mandarin flag
Spanish flag
🛒 Shop on Amazon

🧠Quick Intel


  • Samsung is expanding access to ChatGPT Enterprise and Codex to all 40,000+ Samsung Electronics employees across Korea and globally within the Device Experience division.
  • In Korea, weekly active users of Codex have grown nearly 800% since February 1, 2026, according to Samsung.
  • OpenAI’s enterprise version of ChatGPT allows organizations to manage users, apply access controls, and use AI tools within internal security requirements.
  • Samsung plans to utilize the tools across software development, marketing, product development, manufacturing, and other business functions, supported by Codex with over five million weekly users.
  • Samsung and OpenAI’s infrastructure links include a strategic memory partnership for Stargate AI infrastructure, with OpenAI’s memory demand projected to reach up to 900,000 DRAM wafers per month.
  • Samsung Electronics and SK Hynix together account for approximately 70% of the global DRAM market and nearly 80% of the high-bandwidth memory market, supporting OpenAI’s Stargate project.
  • Deloitte’s 2026 State of AI in the Enterprise report indicates that 66% of organizations reported productivity or efficiency gains from enterprise AI adoption.
  • Samsung SDS is partnering with OpenAI to jointly develop AI data centers and provide enterprise AI services, with a reseller partnership established in Korea.

    • 📝Summary


    Samsung Electronics is expanding access to AI tools for its workforce, encompassing all employees in Korea and the Device eXperience division globally. The rollout includes ChatGPT Enterprise and Codex, intended for use across software development, marketing, and product development. Following a 2023 restriction due to data security concerns, the company is now leveraging these tools—with controls for data protection—across teams. Notably, weekly active users of Codex in Korea have grown nearly 800% since February 1, 2026. Samsung’s partnership with OpenAI extends to supplying memory chips for the Stargate AI infrastructure, a project expected to drive significant demand. This strategic alignment, alongside collaborations with other Korean tech firms, reflects a broader industry trend toward enterprise AI adoption, indicated by productivity gains reported by organizations like Deloitte.

    💡Insights

    ▼


    CHAPTTER 1: SAMSUNG’S WIDESPREAD AI EMBRACE
    Samsung Electronics is expanding employee access to ChatGPT Enterprise and Codex, giving staff wider use of AI tools for technical and non-technical work. According to OpenAI, the deployment covers all Samsung Electronics employees in Korea and all Device eXperience employees worldwide. The DX division includes smartphones, consumer electronics, and home appliances. Samsung plans to use the tools in software development, marketing, product development, manufacturing, and other business functions. The tools will support tasks such as information search, document drafting, idea development, data interpretation, and code-related work.

    CHAPTER 2: REVISITING AI RESTRICTIONS
    This rollout comes three years after Samsung restricted employee use of generative AI tools over data-security concerns. In 2023, the company limited the use of ChatGPT and similar tools after concerns that sensitive internal information had been uploaded to an external AI platform. The new deployment gives employees access to ChatGPT Enterprise, which includes controls for data protection, user access, and security management. OpenAI said the enterprise version allows organisations to manage users, apply access controls, and use AI tools within internal security requirements.

    CHAPTER 3: THE POWER OF CHATGPT AND CODEX
    OpenAI said ChatGPT can support knowledge-based tasks such as searching for information, analysing material, drafting documents, developing ideas, and interpreting data. Codex for technical and non-technical work Codex will be used for software-related tasks such as writing, reviewing, and debugging code. OpenAI said the tool is also being used for internal tools, websites, software prototypes, and automated workflows. OpenAI said Codex can also support non-technical teams in day-to-day work, including by helping employees create internal tools and automated workflows. OpenAI said Codex now has more than five million weekly users across technical and non-technical workflows.

    CHAPTER 4: QUANTIFYING THE IMPACT: USER GROWTH AND PARTNERSHIPS
    In Korea, weekly active users of Codex have grown nearly 800% since February 1, 2026, according to the company. Harrison Kim, general manager of OpenAI Korea, said the agreement is one of OpenAI’s largest enterprise deployments. He said Samsung is using AI across teams and functions rather than limiting it to specific departments. Samsung and OpenAI’s infrastructure linksIn October 2025, Samsung said it would work with OpenAI as a strategic memory partner for the Stargate AI infrastructure initiative, with OpenAI’s memory demand projected to reach up to 900,000 DRAM wafers per month.

    CHAPTER 5: STRATEGIC ALLIANCES AND FUTURE GROWTH
    Samsung SDS also entered a potential partnership with OpenAI to jointly develop AI data centres and provide enterprise AI services. Samsung said the agreement would allow Samsung SDS to provide consulting, deployment, and management services for businesses integrating OpenAI models into internal systems. Samsung SDS also signed a reseller partnership to offer OpenAI services in Korea. Under that arrangement, Samsung SDS said it would support Korean companies adopting ChatGPT Enterprise and other OpenAI services. Reutersreported that Samsung Electronics and SK Hynix had signed letters of intent to supply memory chips for OpenAI’s Stargate project.

    Related Articles